Please find the National Online Safety guide for ‘What Parents Need to Know About Persuasive Design‘ below.
Download: What Parents Need to Know About Persuasive Design [PDF]
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Social media can be really addictive, and sites want to keep users on their platforms for as long as possible. The more people scroll and consume there, the more money the social networks make from advertisers. Because of this, the platforms have invested heavily in designing themselves to be super addictive, persuading you to stay with them online. Have you ever noticed that you can seemingly scroll forever on Facebook or Instagram? That’s because these platforms collect content from right across the internet so they can keep giving you, or your child, stuff to look at.
In the guide, you’ll find tips on a number of potential risks such as how to use screen time controls, how to monitor the situation and how to be a good role model.